We are committed to transparency and maintaining the trust of our audience. Sponsored content on our platform is clearly labeled to distinguish it from editorial content. This ensures that our readers are aware when a brand or organization has compensated us for promoting their products or services. All sponsored content is reviewed to ensure it aligns with our values and offers educational value to our readers. However, the presence of sponsored content does not imply endorsement or partnership unless explicitly stated.
Though we’ve created sponsored graphics, social shares, and resource complications, ‘sponsored content’ usually means a post that is contributed to TeachThought by an outside company looking to gain visibility for a product by providing something teachers might read and benefit from (e.g., a post) rather than an ad/display unit.
Though we are pitched a lot of sponsored content at TeachThought, only a small percentage qualifies for publication. Our general rule is that if it isn’t useful to educators or compelling in terms of innovation and pushing the conversation of progressive learning forward, it will not be published or shared.
We uphold the integrity of our editorial standards and strive to provide unbiased, high-quality educational content. Sponsored content does not influence our editorial decisions, and we do not allow sponsors to dictate the subject matter or messaging of our editorial content. Our goal is to provide valuable resources while maintaining a clear boundary between sponsored and non-sponsored materials.
You can find an example of a sponsored post here.